Liam Gillick attempts to paint true coca-cola brown in his neo-Platonic wallpainting "Inside now, we walked into a room with coca-cola walls". This proposed shift in environment leaves its test marks on the wall. The act reflects a reference to a passage in Gillick's book 'Discussion Island: Big Conference Centre', where one location has walls the colour of coca-cola. Perhaps, big brands, have almost acquired the aura of universal abstract truth: Coke, we know, is the 'real thing'.



Liam Gillick | 'Inside now, we walk into a room with coca-cola coloured walls'
courtesy, JRP Geneva



 
 
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